Privacy Policy

Effective Date: April 15, 2025
Peak Management (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy describes how we collect, use, and safeguard personal information through our websites, including apartment community websites hosted on platforms like Entrata’s ProspectPortal.

Scope
This Privacy Policy applies to visitors, prospective residents, and current residents who use our website. It does not cover how Entrata, our service provider, handles your information. For details on Entrata’s privacy practices, please visit Entrata's Privacy Policy.

Information We Collect
When you use our websites, we may collect personal identifiers such as your name, email address, and phone number. We may also gather rental preferences like your desired move-in date, unit type, or budget. If you contact us through forms, we collect the content you provide, including messages or service requests. Additionally, we collect technical information such as your IP address, browser type, device type, and how you interact with the site.

How We Use Your Information
Your information helps us respond to leasing, service, or general inquiries. We may also use it to send updates, promotions, or community announcements, to improve website functionality and understand visitor behavior, and to fulfill legal or operational requirements.

Cookies & Tracking Technologies
Our website may use cookies or similar tools to enhance your experience, analyze site usage, and personalize content. You can adjust your cookie preferences through your browser settings.

Third-Party Services
We may share your data with third-party vendors who help operate our website, provide analytics, or support advertising. These partners only receive the information necessary for their services and must protect it per their contractual obligations.

Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your information. While no system is completely secure, we are committed to preventing unauthorized access or misuse.

Your Rights & Choices
Depending on your state, you may have rights to access the personal information we hold, request corrections, ask for deletion of your data (subject to legal exceptions), or opt out of marketing communications by clicking “unsubscribe” or contacting us directly. If you are a current resident, you may also have privacy rights outlined in your lease or under local laws. Please reach out to your property manager for more details.

Children’s Privacy
Our websites are not intended for children under the age of 16, and we do not knowingly collect personal information from them.

Policy Updates
We may revise this policy from time to time. When we do, we will update the “Effective Date” at the top of this page to reflect the latest version.

Contact Us
Peak Management
Phone: (248) 291-5615
Email: [email protected]
Address: 130 E 9 Mile Rd, Suite 200, Ferndale, MI 48220